I use the Create SEO Article Brief With Semrush SEO Content Template to build an actionable, SEO friendly content action article brief that helps my content writing and article creating process. The template pulls data from the top 10 Google rivals, gives readability and length targets, suggests semantically related keywords, and even recommends backlink domains so I know what to aim for when crafting content.
Table of Contents
- How do I access the SEO Content Template in Semrush?
- What does the SEO Content Template report include?
- What key recommendations does the tool give and how should I use them?
- How does the real-time content check work and how does it connect to SEO Writing Assistant?
- Quick step-by-step checklist I follow
- Can I export the content brief for a freelance writer?
- Does the report show the exact URLs used for analysis?
- Will it suggest readability and word count targets?
- What happens when I click real-time content check?
How do I access the SEO Content Template in Semrush?
I access the tool under On Page, then open SEO Content Template. I enter a keyword, select the target country and the device I want to focus on, and click on create content template. You just enter a keyword here, select a domain with the country and the device you want to target and click on create content template.
What does the SEO Content Template report include?
Once the template runs I receive a report based on the top 10 Google rivals. For example, I ran a content template for the keyword “how to start a website web hosting business” and the tool showed the URLs it used to prepare the content brief. From there I can:
- Use SEO recommendations to write the content myself.
- Order content writing or export the brief to a doc for a freelance writer.
- Export the data to the SEO Writing Assistant under Content Marketing to work on real-time checks.
What key recommendations does the tool give and how should I use them?
The template lists semantically related LSI keywords I should focus on when creating content. It also suggests backlink domains: if I want to rank for this keyword, I ideally want backlinks from the domains the report highlights because they are powerful in this particular section.
The report gives a readability score based on the top 10 URLs (for my example it was around 55), and it suggests text length — around 1,400 words for the top ranking pages. I use those numbers as minimum targets to match the competitive landscape. The tool also shows how competitors use the keyword across title, URL, permalink, and within content, including total occurrences (I saw show more 104 occurrences for one keyword) so I can mirror usage patterns where appropriate.
SEO Content Template does it for you.
How does the real-time content check work and how does it connect to SEO Writing Assistant?
When I click real-time content check the dataset transfers into SEO Writing Assistant. It automatically transfers the content keyword, makes a target keyword, and adds recommended keywords. From there I can create content inside the assistant and the tool will highlight and help fix the issues the template identified.
Quick step-by-step checklist I follow
- Open On Page → SEO Content Template, enter keyword, target country and device.
- Review top 10 rivals and the URLs used for analysis.
- Note LSI keywords, backlink domains, readability score and target text length.
- Export to a doc or send to a writer, or click real-time content check to push into SEO Writing Assistant.
- Create content and use the assistant to fix issues automatically.
Can I export the content brief for a freelance writer?
Yes. You can export the SEO Content Template data to a doc and give it to a freelance article writer so they can cover the facts and recommendations included in the brief.
Does the report show the exact URLs used for analysis?
Yes. The report lists the top 10 ranking results and the specific URLs that Semrush used to prepare the content brief so you can inspect the competitors directly.
Will it suggest readability and word count targets?
Yes. The template gives a readability score based on the top 10 URLs and suggests an approximate text length (for my example it suggested around 1,400 words) to match the competitive standard.
What happens when I click real-time content check?
Clicking real-time content check transfers the dataset into SEO Writing Assistant where the target keyword and recommended keywords are preloaded so you can create content and automatically address the issues identified by the template.
