Semrush offers a unified platform of AI-powered marketing tools to grow your business across SEO, PPC, content, social media, and traffic.
Semrush One – Win Digital Brand Visibility
Semrush One is one solution to win every search, uniting leading traditional SEO tools with powerful AI search and generative engine optimization (GEO) capabilities.
With Semrush One, you measure and grow your brand everywhere it is discovered, across organic search, paid search, AI search, and more.
Toolkits to Make Your Brand Seen, Trusted, and Unstoppable
Semrush groups its features into toolkits that help you execute complete strategies, from research to content creation, advertising, and local optimization.
Traffic & Market
Analyze traffic on any website and benchmark it against competitors.
Track and benchmark competitors’ traffic, keywords, and ads to uncover growth opportunities.
Gain actionable audience data to understand who your visitors are and how they behave.
SEO
Find billions of keywords with AI insights to discover what your audience is searching for.
Analyze backlinks and traffic potential to understand who links to you and how much traffic those links can drive.
Run technical audits and track keyword rankings to identify and fix SEO issues that hold your site back.
Local
Optimize your Google Business Profile to improve visibility in local search and maps.
Get your business listed in top directories to reinforce your local presence.
Respond to customer reviews with AI assistance to manage reputation at scale.
Content
Create SEO-ready content with AI, including outlines, drafts, and optimization suggestions.
Get high-ranking content ideas based on keyword and topic research.
Score and optimize content in real time with recommendations for SEO, readability, originality, and tone of voice.
AI Visibility
Analyze how large language models (LLMs) feature your brand and content in AI search results.
Track competitors’ AI visibility to understand how they appear in AI‑driven answers and overviews.
Get AI tips to improve your strategy and increase the chances of being featured in AI responses.
Social
Create and schedule social media posts with AI to maintain a consistent posting calendar.
Monitor brand mentions and social performance to track engagement and sentiment.
Find the right influencers for your brand using audience and engagement data.
Advertising
Launch AI‑powered Google and Meta ads to generate and optimize ad copy faster.
Plan and optimize your PPC campaigns with keyword and competitor data.
Uncover competitors’ ad strategies to adjust your own bids, creatives, and targeting.
AI PR
Find relevant media outlets that are trusted by LLMs and are authoritative for your niche.
Launch outreach campaigns in minutes with pre‑built contact lists and email templates.
Monitor your brand presence in the media to track coverage and sentiment.
Trusted by the World’s Leading Brands
Semrush is the growth engine for enterprises, helping automate SEO and content at scale.
Marketers use Semrush to forecast traffic, revenue, and ROI and optimize for AI search alongside traditional search engines.
Fortune 500 companies use Semrush as their go‑to marketing tool, leveraging its data‑driven insights for competitive advantage.
More Data, Smarter Insights
Powered by one of the world’s largest AI‑driven marketing databases, Semrush surfaces insights competitors will never see coming.
The platform indexes 27 billion keywords, 43 trillion backlinks, 808 million domain profiles, and 142 geo databases.
Why Marketers Love Semrush
Many marketers rely on Semrush for over seven years to move websites to the top of Google.
Users appreciate that Semrush covers all areas of search, providing a 360‑degree view of projects in one place.
Agencies report achieving 10x organic search growth through content, using Semrush instead of large specialized teams.
Customers highlight that Semrush delivers a fully‑featured SEO software suite plus Google Ads software at a single monthly price.
Keyword tracking is praised for accuracy, and the intuitive interface makes it easy to navigate complex data sets.
Organic traffic for many brands has increased dramatically after implementing Semrush‑driven strategies, with some reporting 230% growth in a single year.
Universities and large organizations use Semrush to empower multiple marketing teams and double traffic across multiple sites.
Local businesses report dominating national and local rankings, attributing strong performance to Semrush Local and SEO tools.
Content teams use Semrush to optimize blogs and product pages, often achieving sevenfold increases in organic traffic.
Users praise the SEO Writing Assistant for providing real‑time feedback on SEO, readability, originality, and tone of voice.
Marketing teams save time by working on the right content in a data‑driven way, using Semrush as their primary planning and execution platform.
Content strategies backed by Semrush have increased potential organic traffic by more than 120% for some brands.
Market Explorer helps stakeholders quickly show market share and brand positioning inside a given market.
Competitive intelligence capabilities make it easier to make savvy advertising decisions and close gaps between organic and paid search efforts.
Keyword and backlink gap analysis helps identify keywords competitors rank for that you are missing, allowing you to prioritize new targets.
PPC analysis reveals competitors’ ad strategies, copy, and landing pages, helping refine your own campaigns.
Social Media Toolkit is cited as one of the best in the business for managing posting, engagement, and influencers.
Local marketers use Semrush to manage 100+ locations, surpass KPIs, and dominate local search results.
