Local SEO
Local Viking: what it does, what it costs
GBP post scheduling plus GeoGrid tracking, from $39 — and mid-rebrand to LocalOptics.
Local Viking at a glance
Every row is a verified field or an honest absence. A row is dropped rather than filled with an em dash, so the length of this table says how complete the record is.
| What it is | GBP post scheduling plus GeoGrid tracking, from $39 — and mid-rebrand to LocalOptics. |
|---|---|
| Category | Local SEO |
| Best suited for | Agencies keeping many Business Profiles actively posting |
| Starting price | From $39/month (Single, 1 listing); Enterprise from $200/month |
| Free plan | No |
| Free trial | None offered |
| Main strength | Post scheduling with spintax and daisy-chaining across many locations |
| Main limitation | Mid-rebrand to LocalOptics, with signup on a different domain from the marketing site |
| Evidence | Primary-source researched |
| Closest alternatives | Local Falcon, Localo, BrightLocal, PlePer |
| Pricing checked | 20 August 2026 |
| Record checked | 20 August 2026 |
What Local Viking is
Local Viking pairs the two halves of ongoing local work: scheduling profile posts and tracking where you actually rank on a map. Its posting side is the more distinctive — multi-location posting, spintax support and automatic post daisy-chaining, covering Offer, Standard and Event post types — which is aimed squarely at agencies keeping dozens of profiles active without doing it by hand.
Plans are priced on three axes: listings, keyword credits and GeoGrid credits. Single is $39 a month for 1 listing, Starter $59 for 10, Pro $99 for 20 and Agency $149 for 40, with Enterprise from $200. Posts and connected accounts are unlimited on every tier, and white-label reporting plus the GeoGrid widget arrive at Pro. So the constraint is listing count and scanning volume, not what you can do.
Two things to know before buying. The product appears to be mid-rebrand to **LocalOptics** — the pricing page describes "how LocalOptics fits your workflow" and every signup link points at `app.localoptics.com`, while the marketing site still brands itself Local Viking. And the copy is dated: it says "GMB" and "snack pack" throughout, terms Google retired in 2021 when Google My Business became Google Business Profile. Neither affects what the tool does, but both are worth knowing when you are judging how actively it is maintained.
What you can use it for
- Schedule Google Business Profile posts across many locations
- Track map-pack rankings on a geographic grid
- Manage unlimited connected profile accounts from one dashboard
- Send white-label local reports, or embed a GeoGrid widget
The features that matter for SEO
Each one says what it does and the SEO job it serves. A vendor feature list without that second half tells you nothing you could not read on their own site.
Multi-location post scheduling
Schedules posts across many profiles at once, with spintax support and automatic daisy-chaining.
The strongest part. Spintax means one post template becomes forty non-identical posts, which is what makes keeping dozens of profiles active actually feasible.
Spun content is still near-duplicate content. Vary the substance, not just the wording.
All post types supported
Covers Offer, Standard and Event posts.
Offer and Event posts are the ones that drive action, and plenty of tools only handle the standard type.
GeoGrid rank tracking
Tracks map-pack rankings across a geographic grid, metered in GeoGrid credits.
The same principle as dedicated geo-grid scanners — local ranking varies street by street, and one figure hides that — bundled with the posting tool rather than bought separately.
Unlimited posts and accounts
Places no cap on posts or connected accounts on any tier.
The right things to leave uncapped. Posting is the recurring work, so metering it would discourage the habit the tool exists to support.
Two credit types
Meters keyword credits and GeoGrid credits separately by tier.
Worth modelling before choosing. The two do not scale together — the Agency tier triples keyword credits over Pro while GeoGrid credits rise by half.
White-label reporting and GeoGrid widget
Adds unbranded reporting and an embeddable GeoGrid widget, from Pro.
The widget is the unusual one — an embeddable live grid on your own site is a sales asset for a local agency, not just a client deliverable.
Both require the $99 Pro tier.
API and developer documentation
Publishes developer documentation for programmatic access.
Lets posting and grid data feed an agency's own systems rather than living in the dashboard.
Pricing and limits
Starting price: From $39/month (Single, 1 listing); Enterprise from $200/month Checked 20 August 2026 Vendor’s own pricing page
| Plan | Price | What it includes |
|---|---|---|
| Single | $39 /mo |
|
| Starter | $59 /mo |
|
| Pro | $99 /mo |
|
| Agency | $149 /mo |
|
| Enterprise | From $200 /mo | The vendor also directs single-business and small multi-location buyers to a demo rather than to these agency plans. |
Strengths and limitations
Strengths
- Post scheduling with spintax and daisy-chaining across many locations
- Unlimited posts and connected accounts on every plan
- GeoGrid tracking bundled with posting rather than bought separately
- Embeddable GeoGrid widget from the Pro tier
- Documented API
Limitations
- Mid-rebrand to LocalOptics, with signup on a different domain from the marketing site
- Copy still uses "GMB" and "snack pack", retired in 2021 — a sign of dated maintenance
- White-label reporting needs the $99 tier
- Two separate credit types to forecast
- No free tier or published trial, and no company details disclosed
Who it is for, and who should skip it
Worth it if
- Agencies keeping many Business Profiles actively posting
- Local work needing posting and geo-grid tracking in one tool
- Anyone who wants an embeddable live ranking grid as a sales asset
Skip it if
- You want geo-grid scanning depth as the primary job
- You need the vendor's branding and identity to be settled
- You post to one profile occasionally — the entry tier assumes more
Alternatives to Local Viking
Each one answers when it is the better choice, which is the only thing a list of competitors is useful for.
- Local Falcon Choose it when geo-grid scanning is the whole job and you want transparent credit pricing.
- Localo Choose it when you want profile content and review management at a lower price per profile.
- BrightLocal Choose it when you want a full local platform with citations, audits and reporting.
- PlePer Choose it when you need listing change and duplicate monitoring rather than posting.
Sources and verification
Last verified 20 August 2026 0 days ago
Pricing 20 August 2026 Plans 20 August 2026 Features 20 August 2026
- Local Viking pricing Pricing page verifies pricing, plans, limits, features checked 20 August 2026
- Local Viking developer documentation API docs verifies features checked 20 August 2026
What changed
- 20 August 2026 — Listed under Local Viking, with LocalOptics recorded as an alias rather than as the primary name. The marketing site still brands itself Local Viking while the pricing copy and signup links say LocalOptics, and the root localoptics.com currently serves an unrelated HVAC and plumbing marketing agency site — so the new brand's home cannot be confirmed. Revisit when the vendor settles it.
Questions
How much does Local Viking cost?
Single is $39 a month for 1 listing, Starter $59 for 10, Pro $99 for 20 and Agency $149 for 40, with Enterprise from $200. Posts and connected accounts are unlimited on every tier. Verified on 20 August 2026.
Is it becoming LocalOptics?
It appears to be. Its own pricing page refers to LocalOptics and every signup link points at app.localoptics.com, while the marketing site still says Local Viking. Confusingly, the root localoptics.com serves an unrelated marketing agency, so where the new brand will live is unclear. Worth asking the vendor before committing to an annual arrangement.
What is spintax posting and should I use it?
It turns one post template into many non-identical versions, so you can post across forty locations without forty manual writes. Useful for keeping profiles active — but spun text is still near- duplicate content, so vary the actual substance rather than relying on word swaps.